Feb 29, 2016
Stories at Work: Build HR with your brand
By Kim Palagyi Whatever the unique needs of your business, ultimately people fulfill them. People work for you, with you, and champion your products and brand. Your internal story is […]
Continue ReadingFeb 22, 2016
Once Upon a Time – How Great Company Stories Begin
By Shelby Fisk “Whoever tells the best story shapes the culture.” ― Erwin Raphael McManus Once upon a time; a guy walks into a bar; it was a dark and […]
Feb 8, 2016
Strategy vs. Tactics: How to Best Engage Audiences by Building Your Brand
By Joe Pathickal People often confuse strategy and tactics when it comes to sales and engagement. Success comes from being able to delineate the differences between them, and from showing […]
Feb 1, 2016
The Story of How Good Companies Become Great
By Dan McDonough, Jr. “There’s something deeply human about storytelling: it’s part of how we learn language as babies, and it’s part of how we come to understand our world […]